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IAN RUSKIN BROWN
MSc. MIMgt. MCIM. DipM. FinstSMM. MMRS
Ian Ruskin Brown is an academic, a practising and incurable businessman, author, and trainer. Over the last thirty five years he has built an enviable reputation as a leading international consultant in Sales, Marketing and Management.
He is an Associate Professor in the Corporate University of S.T. Microelectronics in France, full member of the Chartered Institute of Marketing and the Business Graduates Association of MBA’s, a Fellow of the Institute of Sales and Marketing Management , a full member and Diplomate of the Market Research Society , and is a member of the British Institute of Management. He saw active service as an officer and sometime helicopter pilot in HM Royal Marines Commandos, before becoming a practising, if slightly unconvinced civilian in 1966. |
Ian’s business career has a strong bias towards Marketing Management in the operational field and planning functions, working for such firms as Lyons & Co., Reed Paper Group, Trebor Sharpes, Esso Petroleum, Goodyear Tyre & Rubber to name but a few. Since 1973, his career has oriented toward the academic, and consultancy, working as a Senior Lecturer at the University of the South West and with visiting lectureships at the universities of Bath, Bristol, Oran (Algeria) and the NIHE Limerick (Eire).
Ian was a long time member (13 Years) of the Faculty of the Chartered Institute of Marketing (CIM), its Training Arm. For Several years he was a speaker on the FCO Management Training Programme for those taking post as Commercial Attachés in U.K. Embassies overseas.
Until recently he was a member of the IBM International Business School. Currently he is part of the faculties of the Management Centre Europe in Brussels and the Singapore Institute of Management. He has recently worked world wide for Nokia Networks, Texas Instruments, Securitas, Amadeus, Chevron Texaco and Alfa Laval.
Ian has specialised in the High Tech. And Financial Service Industries and has carried out much in-house work, at home and abroad, for a wide range of firms providing such products and services. All of which experience has gone into his writing. Ian has to date published three books entitled Mastering Marketing , (now in its second edition), Marketing your Service Business and Practical Pricing For Results . He was also the co-author of The Professional Advisor’s Guide To Marketing. In early 1983, Ian set up his own independent Marketing Consultancy, now operating as “Ruskin Brown Associates”, for training in Marketing and Sales Skills and for the provision of both Consultancy and Market Research Services. This activity continually brings him into contact with a wide range of marketing situations at home and abroad.
TESTIMONIES
I want to thank you for a useful, practical, but above all else, a fun week. Thank you for an excellent course - Yvonne Ridge, Product Manager, Knight-Ridder, UK
Ian is an excellent Instructor - his class management skills, academic knowledge on the subject of seWenuVenurvices, and business consultancy experience, add great value to the subject.... - Diane McKenney, Manager Marketing Programs, IBM Texas, U.S.A.
I talked to the members of my sales operation and they were all unanimous in their praise of your professional approach.... Above all else they had fun during your course - Chris Powel, President, Royal Mail Inc, USA.
This is one of the most informative marketing seminars I have attended ever ! - Naohiro Tsuruta, Senior Marketing Analyst, IBM Japan Ltd. |
